Instagram Videos Length Now 60 Seconds

by Raja Habib on March 29, 2016

Sharing your life through Instagram videos just got more interesting. The length of videos on Instagram has been increased from 15 seconds to 60 seconds.

Instagram Videos Length Now 60 Seconds

Social media is changing at an explosive rate over the last few years. It’s no longer a case of textual updates only. All the social media platforms including Facebook, Twitter, YouTube and Instagram have gone through some major changes. All of these social media platforms are coming up with awesome innovations in order to dominate and capture more market.

One such update has been launched by Instagram recently. Instagram has decided to let the users record their videos which can now be as long as 60 seconds. Earlier the video length was merely 15 seconds.  One of the motivating factors behind this update is the fact that users’ engagement with the Instagram videos increased by 40% over last 6 months. Instagram has also added public view counts which will help the increased video length even more. This will encourage the users and advertisers to make more videos.

This new update will be a challenge for the videos giants like YouTube and Daily Motion etc. More and more people will look towards Instagram for viewing and sharing the videos. With the increase in the time limit, we will see more interesting and even better crafted videos on Instagram.

Instagram launched this new update with a video montage on their blog. You can watch it below:

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